What Makes People Buy

June 27, 2007

Bryan Eisenberg of GrokDotCom asks “What Makes People Buy?” They have come up with 20 so far.

Edit: A comment linked to the following “Wants make the world go ’round … saleswise” which features a nice cartoon about how projects are badly run to figure out customer wants.

Entry Filed under: Branding, Conversion Rates, Copywriting, Human Nature, Marketing, Reference, Strategy, eCommerce. .

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