Posts filed under 'Business'

Writing Smart Copy for Your eCommerce Product Pages


Add comment August 15, 2007

The 4-Hour Work Week

Timothy Ferriss runs a thriving business — and spend more hours on sports than work, thanks to simple time management techniques that reduces his work week to only 4 hours.


1 comment August 10, 2007

Freelance Hourly Rate Calculator

Freelance Switch posts a free hourly rate calculator for freelancers. Just what I was looking for!

via HOW


Add comment July 24, 2007

17 New Rules for Successful E-Commerce


Add comment July 24, 2007

Reinvigorate: Streaming Website & Blog Events to You in Real Time

I noticed that Typographica is using Reinvigorate. Looks like a decent program that sends messages to you in real-time for web events that occur.

Powered by ScribeFire.


Add comment July 5, 2007

The Selective Perception of Human Brains: Why Startups Often Beat The Big Boys

The Selective Perception of Human Brains: Why Startups Often Beat The Big Boys


Add comment June 29, 2007

What Makes People Buy

Bryan Eisenberg of GrokDotCom asks “What Makes People Buy?” They have come up with 20 so far.

Edit: A comment linked to the following “Wants make the world go ’round … saleswise” which features a nice cartoon about how projects are badly run to figure out customer wants.


Add comment June 27, 2007

Analytics Toolbox: 50+ Ways to Track Website Traffic


Add comment June 27, 2007

My 10 Favorite BNET Business Guides

BusinessPundit.com lists his My 10 Favorite BNET Business Guides. BNet looks like it has gone through a major design upgrade since I last saw it. Very nice.


Add comment June 26, 2007

Who Needs Headlines

Shaun Crowly writes on copywriting on the web in ALP’s “Who Needs Headlines?

He includes a nice list of techniques that one can use.

That’s why websites that sell products work best when they marry sales-inducing
copy with an element of choice. The 37
Signals website
is a good example of this technique—a hard-sell approach,
disguised by relinquishing control to the visitor, allowing users to decide how
to engage with the site.

Also check out the origins of the USP.


Add comment May 31, 2007

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