Damascity

Nick Padmore breaks down the Greatest Copy Shot Ever Written.

I don’t necessarily agree with the conclusion but the article itself is an awesome reference tool for when you get stuck on writing a copy shot.

Ryan Nichols gives an overview of their rebranding of FOWA (Future of Web Apps). The breathless result was not by accident, but was very process driven. Great work.

Writing Smart Copy for Your eCommerce Product Pages

Slate presents the 12 kinds of ads.

Using Flickr in your SEO & Traffic Building Strategy.

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Bryan Eisenberg of GrokDotCom asks “What Makes People Buy?” They have come up with 20 so far.

Edit: A comment linked to the following “Wants make the world go ’round … saleswise” which features a nice cartoon about how projects are badly run to figure out customer wants.

Switching Page Extensions & SEO (i.e. ASP to PHP).

A Cre8asite Forums thread asks what are the search engine optimization implications of switching from ASP to PHP?

Analytics Toolbox: 50+ Ways to Track Website Traffic.

Leo Babauta writes on Copyblogger “Go Big or Go Home: Why Being Bold is Critical to Getting Noticed.“

Sharon Lee lists 5 strategies for creating a Human-to-Human Design based on “two basic truths—that the internet is an interactive medium and that the end user is in fact human.”

They are

1. Respect me
2. Tell me a story
3. Engage me
4. Inspire me
5. Enchant me