eMarketer reported today on the profile of Vistors to Fashion Websites. The stats show that over 60% are women, over 76% are between 18-44, over 22% have household income of over $100,000 and the top 12 websites make up over 41% of visits.
October 26, 2006
I love the uniqueness of Teetonic’s site. It definately provides a unique shopping/interacting experience and empowering the customers.
This site allows designers to compete with each month by submitting a design. The designs are voted on by viewers. The winner than gets monetary reward and proceeds from each sale.
I’m sure No!Spec would be against this but it brings up a Cluetrain argument that successful companies should build communicating and interacting with your customers. Unlike other ecommerce sites, Teetonic is built around community. I’m sure most designers use these forums for experimenting and possibly making a buck off their experiments. Where should the line be drawn between truely involving customers throughout product development and spec-ploitation? As a baby designer and an ecommerce owner that cares about customer involvement I am being pulled by both sides. It would be interesting to see where the No!Spec movement goes and if standards can be set by the design and interactive ecommerce communities as to what the standards should be.
August 21, 2006